Digital Marketing & SEO
Build stronger rankings online
Rank higher in Google Search Engines
Learn About Our Digital Marketing and SEO Strategy
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The three absolute fundamentals of digital marketing and the backbone of all SEO activities in 2022 are being able to demonstrate E-A-T:
During the digital marketing and SEO onboarding phase, we focus on how to develop your digital marketing and SEO strategy to build your E-A-T right from the very start, going back to basics and building upwards.
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Google are constantly rolling out new Search Engine Result Pages (SERP) features that cut into organic traffic. As Google gets smarter, looking at information delivered in different formats and languages, getting your website and content to the top becomes even more competitive.
With Twisted Spire’s digital marketing strategy, we aim to make sure that your brand and content are visible as much as possible, not only within search, but with video, audio, podcast, multilingual content, and any other medium that is relevant for your business.
Digital Marketing & SEO Strengths at a glance
SEO Strong Points
Search Engine Optimisation (SEO) is all about ranking high, above your closest competitors.
Since 2020, we’ve made sure that our clients out best the competition by using SEO techniques that drive real results.
We provide SEO services in Derbyshire, across the UK and on a global level, so no matter where your audience is, we will get them to you.
We start by building your expertise, authority and trust.
Expertise – Creating content which is relevant to the search terms your customers are using to discover the services you are offering.
Authority – Generating backlinks from other sources back to your content which is relevant to your business.
Trust – Ensuring your content is structured correctly, layout and presentation optimised and your site is accessible to those with disabilities.
A new approach to SEO
Customized Digital Marketing Strategy
Ranking organically and on Google Maps search engine results pages for relevant keywords to your business content will increase your business exposure, reduce your business’ paid ad budget and acquire new leads and new customers.
To achieve our results-driven approach to SEO, we run a full and comprehensive digital marketing and SEO audit on your business, finding out what is working, and most importantly, what isn’t working. We will learn everything we possibly can about your ideal customer and closely study your rival competition.
We design and develop your strategy with SEO in mind, ensuring it is engaging, responsive, lightweight and optimised to boost conversions and keep you updated every step of the way, providing you with a better insight into what achievements have been made.
Bespoke Digital Marketing and SEO Plans
We'd love to share our knowledge and experience
We know that as a business owner you want as many people as possible to know about the products and services you offer and to understand what makes your business so much better than everyone else’s, and so do we.
With our bespoke digital marketing and SEO plan, our goal is to drive organic traffic to your site, increase brand awareness, generate leads and convert more sales for your business.
Twisted Spire’s digital marketing and SEO plans are designed to ensure that campaigns are relevant and cater specifically for your target market by understanding your buyer’s wants, needs, purchasing habits and motivations.
On-site SEO (often referred to as on-page SEO) focuses on how your website is built, how it is structured and how Google reads your website.
When Google reads your website, you have to take into account that it is a machine, not a human, that determines how trustworthy the website is, which is why structure is key to any site.
Off-site SEO (off-page SEO) is the activities which you and others do away from your website which impacts your rankings within search engine results pages, with backlinks to your site, flowing website traffic from one place to land at your website.
Off-site SEO isn’t just about creating backlinks, it’s so much more.